The “Other Bag” for the Oscars – Buzz Bags Presents Triple Swag to Oscar® Nominees

Friday,June 6, 2014 @ 04:56

(PRWEB) February 27, 2004

The “It’s Good to be Nominated” Buzz Bag

New York, NY Every year, several days before the Academy Awards® Show, the contents of the “Oscar® bag” are announced. But who creates this bag? And how does a company get its products placed into its mysterious inner sanctum? The process is as shrouded in secrecy as the goings-on of the Trilateral Commission. Even the publicity department of the Academy of Motion Picture Arts and Sciences distances itself from the bag. The official line: We don’t know who does the bags.

Enter Buzz Bags. The world’s only company devoted solely to creating goodie bags, has stepped in to create what they’re ironically calling the “Other Bag” as a tribute to Oscar® nominees. For companies that don’t know how to penetrate the official (Or, is it the “officially unofficial”) Oscar® goodie bag protocol, Buzz Bags is creating a special bag that they are hand-delivering to nominees a few days before the awards ceremony. This tongue-in-cheek alternative gives companies the opportunity to offer swanky swag to movie stars in an attempt to both familiarize these celebs with their brand and piggyback on any peripheral Oscar® press.

“During Oscar® season, you can almost hear the tapping of calculators searching for the ultimate truth,” says Buzz Bags co-founder Jane Ubell Meyer. “How much is that bag worth?”

“The “Other Bag” has generated so much swell swag that we’ve had to increase it from one bag to three bags!” says Buzz Bags co-founder Debra Scott. “So, the Buzz Bag will give this year’s nominees a triple whammy. And the tally for all that loot is more than $ 12,000! It’s great to be nominated, but it’s even better to get a Buzz Bag!”

So on to the Buzz Bag, please…

The “Other Bag” (well, actually, Bags) is comprised of 60 gift bags to be presented to the 20 nominees competing in the Best Actor/Actress and Best Supporting Actor/Actress categories at this year’s Academy Awards.

Carrying the spoils are three bags (20 each) by Fleurville, Tumi, and Lulu Guinness. The “Mothership Bag” by Fleurville (, a company focused on creating “compelling solutions” for modern parents who “don’t stop being hip” after parenthood, is a masterpiece of functionality and fashion. (No need to be a mother to use this bag; Keanu Reeves has been known to tote his around.) ($ 165) For additional loot, Tumi ( has supplied a weekend travel tote ($ 125) and Lulu Guinness ( has supplied its Weekend Fishnet Tote ($ 150).

Like a Russian doll, there are more bags within the bags. Glamorized with fur, feathers, flowers, fringe and Swarovski crystals, signature handbags and accessories from Lauren Scherr ( can be worn with everything from jeans to an evening gown ($ 150) provided by Ma Jolie, a speciality boutique in Brentwood, California featuring cutting edge women’s clothing. Amy Schwab Designs ( has custom made a cigar-box purse and matching fabric-covered belt for each of the nominees including the men (who, she hopes, will gift them to the women on their arms ($ 200).

For the ultimate pampering, ( has included diva-worthy Forties glam silk and satin pajamas “Hollywood Star Jammies” ($ 250) in addition to a sterling silver and Swarovski crystal bracelet that says “Movie Star” ($ 350). A sumptuous, hypo-allergenic charmeuse silk throw filled with hand-stretched mulberry silk fiber that is inhospitable to dust mites, will be provided by Kookoon ( ($ 495). A selection of Carolee ( signature jewelry and watches personalized for each actor will include freshwater cultured pearls, genuine diamond stackable charm rings, a sleek stainless Swiss tank watch, and more … to be enclosed in a fabric jewelry box ($ 800).

Winners and losers alike might want to indulge in a nip of Maker’s Mark (, the legendary hand-crafted bourbon whiskey. To commemorate its 50th anniversary, the company will furnish each nominee with a one-of-a-kind bottle with silver seal. (Unavailable for sale; as part of a limited edition of 500, it is considered priceless). Then again, they might want to save this keepsake for posterity. Also invaluable is the invitation for four to dine with the family at the Corley Family Winery ( The Napa Valley estate is also providing three bottles of cabernet sauvignon including a signed magnum ($ 350).

So that each nominee is ready for his or her close up, Ling Skin Care (, with three spas in Manhattan, will be providing gift certificates for an Oxygen Plasma & Ultra-Sound Facial, Triple Phase Peel Facial, and a set of organic handmade soaps ($ 364). Reflect – True Custom Beauty ( is personalizing beauty products for each actor with such items as Johnnie’s (as in Depp) Black Pearl Body Wash and Patricia’s (as in Clarkson) Pieces of April. Men will receive hand cream, eye mask, body wash, and lotion; women will go home with blended lipstick, a garter belt (which holds the lipstick), body wash, nourishing hand cream, and eye mask ($ 350). Bath & Body Works ( have put together a gift package including Botanical Nutrients Wheat Germ Almond Hair Treatment, Aromatherapy Energize Orange Ginger Pulse Point Therapy, Sensuality Ylang-Ylang Myrrh Sugar Scrub, It Isn’t So Shea Butter Foot Cream, Toe the Line Foot Scrub, and Pure Simplicity Pumpkin Mask ($ 100). The futuristic Flat Pencil from Styli-Style, a specialized cosmetics firm focusing on innovation, offers both thick and thin application in one unique tool. From the Kerstin Florian ( anti-aging line comes nutrient-packed Caviar Firming Complex, Caviar Eye Crème, and Caviar Defense Crème, all designed to improve cell metabolism, increase skin regeneration, remineralize, and provide essential antioxidant protection. Results are immediate leaving skin looking supple, healthy, and luminescent!($ 500). Weleda (, the 80-year-old holistic and homeopathic personal care company, is placing their fragrant 100% natural Everon Lip Balm, Iris Moisture Cream and Soap, Rosemary Hair Oil, Rosemary Soap, Shaving Cream, Skin Food, Wild Rose Body Lotion and for the baby, a Baby Starter Kit ( ($ 75.00)

Hollywood’s most sought after makeup artist Alexis Vogel is providing the Alexis Vogel System ( which includes her personal secrets on DVD, and the highest grade professional cosmetics and tools available including lip stain, dual wand mascara, sparkle dust, brow setting gel, and trio crème foundations ($ 250). Susan Posnick ( is providing her self-dispensing, refillable Colorflo Brush, that delivers an innovative mineral foundation powder that works as a sun block, skin treatment, and floats on the face for an invisible finish. The distortion-free Magic Focus® mirror ( with 5X magnification is the strongest, most optically correct mirror on the market ($ 49.95).

For those looking for more lustrous locks, Ziering Medical ( is offering an in-home private consultation with Dr. Craig L. Ziering, world-renowned hair restoration surgeon.

To enhance the stars’ sartorial style, Lee Authentics ( has included a vintage cut, heritage-inspired premium denim jacket ($ 100). Eddie Bauer ( is putting in a Washable Seattle Suede™ jacket in traditional jean jacket silhouette made of dry drum-processed genuine leather ($ 150). For French attitude, LOONS Paris is providing unisex sunglasses, the brainchild of former accessory designer for French films Eric Gautier, who turns traditional eyewear design on its side by putting a special accent on the temples ($ 200). Playboy ( has created a collection of colorful flip flops with iconic bunny references that are fun, playful and sure to be a hot item for summer. Carushka Bodywear (, who has dressed the likes of Mick Jagger, Princess Di, Demi Moore and Carmen Elektra in her 26 year career is putting in her signature bodywear for men and women ($ 150). Yellow Box Shoes (888-311-6680) will add sparkle, shine, and sophistication to your wardrobe with detailed accents that reflect the hottest fashion trends ($ 100).

For the house-proud nominee, Caldrea (, the makers of aroma- therapeutic household cleaning solutions, is giving away an aromatherapy candle, linen spray, and Chandelle (rooster) feather duster featuring an antique wooden spindle, the better for keeping the Oscar® dust-free ($ 100). Waterpik ( is delivering a full body shower panel, showerhead, and automatic flosser with whitening tips ($ 300).

For those who want to get away from home, W Hotels ( is providing a gift certificate good for a weekend getaway at any W Hotel worldwide (excluding Sydney, $ 800). In addition, Kimpton Hotels ( is presenting each nominee with a special VIP gift certificate for two nights in a luxury suite at any of the 40 nationwide Kimpton Boutique Hotels ($ 600). For the adventurer Royal Safaris ( is treating the stars to an unforgettable custom-designed, spa-safari experience where they will be pampered at their choice of 18 luxury lodges in eight countries and taken on daily game drives, and sup on pan-African cuisine ($ 2000).

For foodies, Cary’s of Oregon ( will satisfy sweet cravings with six flavors of their unique “soft crunch” English toffee. Los Angeles-based SkyMeals ( is providing a gift certificate for two sky meals ($ 100). Altoids (, the curiously strong mints, are packaged for silver screen royalty in a crystal-embellished tin, crafted by designer Sarah Gold ($ 500). Double Happiness Catering ( is offering a fully catered Dim Sum Lunch for eight including hands-on instruction by celebrity chefs Leeann and Katie Chin on how to make authentic specialties such as Shu Mei, Pot Stickers and Crystal Shrimp Dumplings ($ 400).

For the health conscious, NY-based Manning Institute ( will provide a quadruple threat: gift certificates for complimentary Mayr evaluation, an Austrian process to find out what your organs are saying about you and non-surgical face and body lift ($ 275), a Deep Asian Massage to unblock inner chi ($ 125), and an Herbvana Deluxe Body Facial, where organic fruits and vegetables are massaged into the flesh($ 185), and a bottle of handmade hypo-allergenic hair and body shampoo ($ 25) made from ten herbs and nothing else.

For the nominees’ reading pleasure are the book Chicken Soup to Inspire the Body & Soul: Motivation and Inspiration for Living and Loving a Healthy Lifestyle ($ 12.95) (; and magazines including Spa Magazine, The Ultimate Spa Lifestyle Magazine ( ($ 4.95) and The Connoisseur’s Guide to the World’s Best Resorts and Great Hotels The 2004 Collection ( ($ 15).

Finally, for the kid at heart, Mattel ( will offer an Armani Barbie® doll fashioned in stunning style reflecting the haute couturier’s signature look ($ 150). PEZ ( SEZ congratulations to the nominees with its 50th Anniversary Collector’s Edition Golden Glow Dispenser packaged in a navy blue velvet bag embossed with a metallic silver PEZ logo ($ 50).

Congratulations to all the Oscar® nominees from Buzz Bags!

About Buzz Bags: Co-founded by Debra Scott, former journalist, and Jane Ubell Meyer, former TV and movie producer, Buzz Bags is a product placement company specializing in creating goodie bags. Buzz Bags places new, hip, interesting or luxe products directly into the hands of targeted demographics, the “A-List”, and tastemakers to help create a “tipping point” for their clients’ products.

ACADEMY AWARD(S)®, OSCAR® (S)®, OSCAR® NIGHT® and OSCAR® ® statuette design mark are the registered trademarks and service marks, and the OSCAR® ® statuette the copyrighted property, of the Academy of Motion Picture Arts and Sciences.

Contact: Jane Ubell Meyer 212-579-5650

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